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Mr. Sumit Sehgal, Chief Marketing Officer, COMIO, explains the importance of consumer engagement – An Interview
Interview

Mr. Sumit Sehgal, Chief Marketing Officer, COMIO, explains the importance of consumer engagement – An Interview

 

September 26, 2017

Q What are your views on cross branding activations? We are planning to launch a 360-marketing ca....

Atul Nath, Managing Director of Candid Marketing opens up about their journey – An Interview
Interview

Atul Nath, Managing Director of Candid Marketing opens up about their journey – An Interview

 

September 19, 2017

  Q How did Candid Marketing come into being? What pushed you to venture into the world ....

Aditi Mirani, Brand Head – Urban Yoga, tells us what sets their brand apart – An Interview
Interview

Aditi Mirani, Brand Head – Urban Yoga, tells us what sets their brand apart – An Interview

 

September 12, 2017

Q  What are the trends in sportswear / activewear / outdoor wear purchases that you have been notic....

Bertrand Riviere from MUSION Canada explains how India is ready for Holographic Technology – An Interview
Interview

Bertrand Riviere from MUSION Canada explains how India is ready for Holographic Technology – An Interview

 

September 5, 2017

Q What inspired the inception of Musion? Musion was created based on one technology named “pepp....

Mr. Archan Banerjee, Digital Marketing Head of Dabur India Ltd shares his insights on Digital Media – An Interview
Interview

Mr. Archan Banerjee, Digital Marketing Head of Dabur India Ltd shares his insights on Digital Media – An Interview

 

August 28, 2017

Q Tell us about your most successful marketing campaign. How did you execute it? Anything you would ....

Gaurav Dhall, MD of T.I.C., shares his views on what’s lacking in the Indian Event Industry, and how they can curb these problems – An Interview
Interview

Gaurav Dhall, MD of T.I.C., shares his views on what’s lacking in the Indian Event Industry, and how they can curb these problems – An Interview

 

August 18, 2017

Q Please give us an overview of T.I.C. T.I.C. is one of the pioneers of the industry and in April....

CEO & Director of Polaris India, Pankaj Dubey shares his views on Experiential Marketing and its growing popularity – An Interview
Interview

CEO & Director of Polaris India, Pankaj Dubey shares his views on Experiential Marketing and its growing popularity – An Interview

 

July 3, 2017

Q How has experiential marketing benefited your brand in terms of ROI? Over the last decade, the....

Shibu Philips, Business Head of Lulu Mall, discusses the importance of Intellectual Properties hosted by retail venues – An Interview
Interview

Shibu Philips, Business Head of Lulu Mall, discusses the importance of Intellectual Properties hosted by retail venues – An Interview

 

August 1, 2017

Q What kind of intellectual properties have been initiated by your mall? Our initiatives range fr....

Executive Director of Select CITYWALK, Yogeshwar Sharma reveals that teamwork makes the dream work – An Interview
Interview

Executive Director of Select CITYWALK, Yogeshwar Sharma reveals that teamwork makes the dream work – An Interview

 

July 7, 2017

Q Why do you think Experiential Marketing has gained popularity lately? We have a highly focused ....

Ryan Patel, Former VP at Pinkberry shines a light on his most favoured marketing strategies – An Interview
Interview

Ryan Patel, Former VP at Pinkberry shines a light on his most favoured marketing strategies – An Interview

 

July 5, 2017

Q The media industry is fast moving and ever-changing. How do you stay on top of changes and trends?....

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